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Client: Paula Valdovinos, Co-owner of Auburn Martial Arts Center & Maple Valley Martial Arts
Location: United States
Timeline: 14 months
Starting Point: 20 students | ~$2,000/month
Today: 129 students | $20K+/month for 4 consecutive months


“We went from $2,000/month to over $20,000/month—and my husband quit his job to do what he loves.”

After COVID forced a shutdown, Paula and her husband reopened their martial arts school with only 20 students and barely $2K/month in revenue. At the time, her husband was working 12-hour days, 7 days a week in a security business just to keep things afloat.

“We were burnt out. I prayed for a solution—and 7FD was the answer.”


What Changed with 7FD?

  • Proven Facebook ad system launched quickly and consistently brought in leads
  • Pricing model flipped: Moved from outdated pricing to a 6- and 12-month program model at premium rates
  • Team expansion: Hired employees and built a real business, not just a side hustle
  • Husband quit his draining job within 3 months of joining 7FD to teach full time

“Someone told me, ‘Get ready.’ I had no idea what was coming—but they were right. It was a whirlwind.”


Results

  • 📈 From 20 to 129 students in 14 months
  • 💰 From $2K to $20K+/month in recurring revenue
  • 🔁 4 months in a row at or above $20K/month
  • 👥 Team now in place to support continued growth
  • 🧘‍♀️ Freedom to focus on their passion, not just survival

“We love 7FD. It completely changed our life.”


Paula’s Advice for Other School Owners

“If you’re on the fence—just do it. Don’t wait. You won’t believe how fast things can change.”


🔥 QUOTE HIGHLIGHTS

  • “We went from 20 to 129 students in 14 months.”
  • “$2K/month to $20K/month—and my husband quit his job.”
  • “We flipped our pricing and everything changed.”
  • “I prayed for an answer—and 7FD was it.”
  • “The first three months were a whirlwind in the best way.”
  • “He was working 12-hour days, 7 days a week. Now he teaches full time.”
  • “We brought on employees and built a real business.”
  • “If you’re on the fence, just do it. You’ll thank yourself later.”
author avatar
Jennifer Waters
At 7 Figure Dojo, our mission is to help service-driven businesses grow sustainably—without losing the heart of why they started in the first place. We specialize in helping founders who want to make an impact through what they offer: whether that’s martial arts, tutoring, fitness, or any other business built on real relationships and real results.

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