Client: Sarah-Beth Gosselin
Location: United States
Timeline: 4 months
Wins So Far:
- Raised pricing confidently and ethically
- Rebuilt sales process for higher conversions
- Added enough growth to bring on a full-time hire
- Weekly coaching & accountability keeping momentum high
“I modeled my pricing after my old instructor—and I realized I was way undercharging.”
Sarah had been running her martial arts school for about three years when she finally decided to take action.
“I had followed Jennifer for years online, but I kept waiting. Eventually, I looked at where I was—and where I wanted to be—and realized I needed help closing that gap.”
She joined 7 Figure Dojo less than four months ago, and the shift was immediate.
What Changed?
- ✅ Pricing Power: Stopped undercharging and shifted to 6- and 12-month programs at premium pricing
- ✅ Sales Confidence: Learned how to communicate value, not just discount it
- ✅ Live Coaching: Showed up weekly for real-time training and clarity
- ✅ 1-on-1 Accountability: Personalized check-ins kept her on track and moving forward
- ✅ Team Growth: Now hiring her first full-time assistant due to revenue gains
“It sounds simple, but I just needed permission to charge what I’m worth—and the tools to actually do it.”
Why It Works
Sarah credits two major factors:
- Live weekly calls that give tactical, applicable strategies
- Direct accountability that keeps her from slipping into overwhelm or procrastination
“I can’t hide. You ask where I am, what I’ve done, and what I need help with. It keeps me moving, even when I’m discouraged.”
What She’d Tell Someone on the Fence
“I wish I started this two years ago. If I had this from the beginning, I’d be so much further ahead. Wherever you’re at—just go for it. It will revolutionize your school.”
🔥 QUOTE HIGHLIGHTS
- “I wish I started this two years ago.”
- “I was undercharging for years—and 7FD helped me fix it fast.”
- “It’s revolutionized how my dojo runs—and I’m about to hire my first full-time staff member.”
- “The live coaching and accountability are exactly what I needed.”
- “I finally have confidence to charge what I’m worth.”
- “This isn’t theory—it’s hands-on help, every single week.”
- “If you’re sitting on the fence—get off. You won’t regret it.”
- “I’ve done more in four months with 7FD than I did in the last two years on my own.”
